More time with clients. Less time on your marketing.

Calm, strategic websites and ongoing marketing support for licensed mental health professionals.

No commitment. No meeting required. Just a pressure-free discussion with Alan.


Limited number of clients. Work directly with Alan


HIPAA-aware & accessibility-conscious


Proven website structure that gently guides clients


Limited number of clients. Work directly with Alan


HIPAA-aware & accessibility-conscious


Proven website structure that gently guides clients

How I support your practice

I design calm, strategically structured websites and provide ongoing marketing support for therapists and licensed healthcare professionals who value privacy and professional standards.

My goal is simple. To help well aligned clients understand your work, feel comfortable reaching out, and maintain consistent visibility online without adding stress to your practice.

Website design & development

HIPAA-aware, accessibility-conscious websites with clear navigation and thoughtful structure designed to avoid collecting sensitive health information.

Thoughtful social content

Consistent, professional content that supports your online presence while respecting trust, privacy, and professional boundaries.

Thoughtful email marketing

Thoughtful campaigns designed to nurture relationships while respecting privacy and professional standards.

Professional look, clear messaging

A cohesive visual system and clear messaging that help visitors understand your practice and next steps without confusion.

Example therapist website design

A sample homepage design showing how a therapist website can be structured, written, and presented.

This example shows how clear, client-focused messaging and thoughtful page flow help visitors understand who you help, what you support, and what the next step is, without pressure or sales language.

What this example highlights:

  • Calm, plain-language messaging for prospective clients

  • A simple, intuitive structure

  • Clear, low-pressure calls to action

  • HIPAA-aware, accessibility-conscious design choices

Designed for marketing and informational use only. Sample content shown.

Alan, a digital designer and marketer specializing in HIPAA-aware websites and digital marketing for therapists, with client feedback displayed.

Why work with me?

I bring years of hands-on experience designing and maintaining Squarespace websites, including the last four years working closely with licensed therapists and mental health professionals. Because of that, I understand how important it is to protect client privacy while still having a clear, effective, and trustworthy online presence.

I’m a marketing focused web designer who specializes in Squarespace, creating privacy aware and accessibility conscious websites, along with thoughtful email and social media content. My work helps therapists and licensed health professionals present themselves professionally online, attract the right clients, and communicate clearly without crossing ethical or privacy boundaries.

You work directly with me, not a rotating team or multiple people handling different pieces of your marketing. This keeps your website, messaging, and overall online presence aligned and straightforward, without added complexity.

My approach is practical, low-pressure, and privacy-first. Working together feels structured, calm, and supportive, so your online presence strengthens your practice without adding stress or unnecessary risk.

Alan delivered an outstanding result, providing us with a fresh, modern look — and consistently met deadlines, often completing tasks ahead of schedule.
Dr. Allen Weg
Dr. Allen Weg, Founder
Stress & Anxiety Services
Alan is easy to work with, gives clear and customized guidance, and helps therapists connect with the people who need them most.
Devon Layfield, LCSW
Devon Layfield, LCSW
Stress & Anxiety Services
He interpreted our vague ideas well and came up with solutions when the website didn’t work the way we wanted.
Dr. Caroline Fisher
Dr. Caroline Fisher, Principal
Germane & Wise
Blue shield icon representing privacy-first, HIPAA-aware digital design for therapists and wellness professionals.

Privacy & professionalism

Many designers focus on websites or marketing. Fewer understand the unique needs of therapists and licensed health professionals, where trust and boundaries matter.

I provide practical, privacy-conscious website design and digital support that help keep sensitive information off your site while maintaining a clear, professional online presence.

Privacy-conscious website approach:

Websites are designed using HIPAA-aware, privacy-conscious practices for therapists and licensed healthcare professionals.

They are built for marketing and informational use only and follow clear boundaries between public-facing websites and clinical systems.

Behind the scenes, this includes:

  • Website structure designed to avoid collecting sensitive health information

  • Clear separation between the website and third-party clinical platforms, such as EHRs or secure scheduling systems

  • Accessibility-conscious navigation, readable text, and properly labeled images and links

  • Clear, plain-language privacy guidance explaining how the website should and should not be used

Privacy-Conscious Data

Websites are delivered with HTTPS enabled and include guidance discouraging visitors from sharing sensitive information through contact forms or unsecured channels.

Thoughtful Forms and Contact

Forms are designed to collect only minimal, non-clinical information and direct visitors to secure third-party platforms when appropriate.

Privacy-First Analytics

Optional privacy-focused analytics tools can be used to understand overall site performance without collecting personal identifiers, IP addresses, or health-related data.

Clear Privacy Communication

Privacy policies and on-page language clearly explain what the website does and does not do, helping reduce accidental data sharing.

Note: These practices support HIPAA-aware, privacy-conscious, and accessibility-conscious websites. They do not constitute HIPAA compliance, legal certification, or medical-grade data security.

Case studies for mental health practices and licensed healthcare professionals

Thoughtful websites, branding, and social media built with privacy and professional standards

Mental health consulting firm

Germane & Wise

About the client:

Germane & Wise is a mental health consulting firm serving healthcare providers, clinic managers, and behaviorists.

Before:

What I did:

Refreshed the homepage design and brand presentation, improving layout, messaging hierarchy, and visual consistency while aligning the site more closely with Germane & Wise’s mission and B2B audience.



After:

Key improvements:

  • Clear, benefit-driven hero messaging

  • Earlier placement of social proof to build trust quickly

  • Streamlined content structure with a defined user flow

  • Updated typography and color palette for a more modern, professional tone

Before:


Germane & Wise original logo in deep burgundy and muted gold with dated typography.

#842A2B

#D0B576

After:

Germane & Wise refreshed logo with DM Serif Display typography and updated palette of slate blue, muted gold, soft aqua, and deep indigo.

#4E3E84

#80C3D0

#5A7E87

#D0B576

Client feedback:

“Alan was very helpful and responsive. He came up with different solutions when things didn’t look or act on the website quite the way we wanted to. He interpreted our vague ideas well. He gave us useful references to use later. We will continue to work with him.”

Dr. Caroline Fisher
Dr. Caroline Fisher, Principal
Germane & Wise

Psychotherapy practice

Stress & Anxiety Services

About the client:

Stress & Anxiety Services of New Jersey is an independent psychotherapy practice with a multi-therapist clinical team.


What I did:

I managed their social media presence end-to-end, developing a thoughtful content strategy and creating short-form videos and visual posts tailored specifically for mental health audiences. All content was designed to remain professional, approachable, and appropriate for sensitive topics.

This included strategy, content creation, ongoing optimization, and performance tracking across multiple platforms.


Key improvements:

  • Increased visibility across YouTube, Instagram, TikTok, Facebook, and LinkedIn

  • Substantial growth in website traffic, visits, and overall exposure

  • One short-form video exceeded 118,000 views, extending reach well beyond the existing audience


Client feedback:

“Alan delivered creative social media videos punctually and effectively. He is professional, courteous, and genuinely invested in our success, always accessible and taking the time to ensure thorough communication.”

Dr. Allen Weg
Dr. Allen Weg, Founder
Stress & Anxiety Services

Thoughtful digital support for your practice

I design calm, professional websites and provide ongoing social media and email marketing support for therapists and licensed healthcare professionals. Everything is built with privacy and accessibility considered from the start, so your online presence supports your work without adding stress or unnecessary risk.

Note: Services are delivered using HIPAA-aware, privacy-conscious, and accessibility-conscious practices where applicable. This does not constitute HIPAA compliance or formal accessibility certification.